Ready to refresh your grocery routine? We’ve explored the aisles of Hy-Vee to bring you the freshest health-conscious trends and authentic flavors.
From “clean” kettle chips to dietitian-led meals, here is our honest review of what’s worth your money.
Hy-Vee Tavern Inn Ultra-Thin Crust Pizza — $5.99
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This brand-new frozen line comes in six varieties including Pepperoni, Supreme, and a viral “Breakfast” version.
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Taste Test Tip: Compare the “Breakfast” pizza against a standard frozen brand to see if the “ultra-thin” crust holds up.
Nothing But The Truth Organic Tortilla Chips — $3.99
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Part of the new “clean label” brand, these are made without any artificial additives or dyes.
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Taste Test Tip: Since your readers are health-conscious, highlight that these exclude over 150 “red flag” ingredients found in traditional chips.
Wide Awake Medium Roast Cold Brew — $4.99
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This product recently won a Gold “Editor’s Pick” award for best new private label beverage.
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Taste Test Tip: Test this black vs. with a splash of their new seasonal cold foams to see if it lives up to the award-winning hype.
Hy-Vee Dietitian Dishes (Frozen Meals) — $8.99
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These are brand new (released Feb 2, 2026) and are specifically tailored for heart-friendly and diabetes-friendly diets.
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Taste Test Tip: Focus on the flavor profile of the “low sodium” options, as frozen meals are usually notorious for high salt content.
Ghirardelli Chocolate-Covered Strawberries — $12.99 (6-count)
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A major Valentine’s seasonal trend that Hy-Vee pushes heavily every February.
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Taste Test Tip: These are made fresh in-store; check the quality of the berry ripeness vs. pre-packaged alternatives.
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