The clock is ticking! With less than a week until Christmas, the “Big Feast” scramble has officially begun.
The new Winn-Dixie weekly ad dropped on (Dec 17), and between the viral “Deli Meal” extension and the mad dash for Rib Roasts, stores are buzzing.
Whether you need a budget-friendly dinner tonight or the show-stopping main course for the 25th, here is what’s trending in the aisles this week.
1. The “Main Event” Deal: USDA Choice Bone-In Ribeye Roast
This is the #1 trending item on every grocery forum this week.
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The Buzz: Industry data shows searches for “Rib Roast prices” spike 2,000% this week. Fans on Reddit are already comparing local ads, and Winn-Dixie is a top contender for the lowest price per pound.
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The Deal: Look for the USDA Choice Bone-In Ribeye Roast on the front page of your weekly ad. This is the “loss leader” (doorbuster) of the season.
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Pro Tip: These sell out by Dec 23rd. If you see a good marbling, grab it now and keep it in the fridge. Do not wait until Christmas Eve!
2. BREAKING: The “Deli Family Meal” Extended to 2026
Stop cooking dinner before the actual big dinner.
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The Buzz: In a move that has exhausted parents cheering, reports confirm Winn-Dixie has extended their famous Deli Family Meal Deal through January 1, 2026.
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What You Get: Typically includes 10-piece Dark Meat Chicken (Fried or Baked) or Leg Quarters + 2 large sides + biscuits (check local deli for exact combo).
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Why It’s Viral: It is arguably the cheapest way to feed a family of four in the Southeast right now—cheaper than fast food and zero cleanup.
3. The “Ham Hack” (Smithfield Portions)
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The Trend: Not everyone needs a massive 15lb ham. Smaller households are looking for “just enough” portions.
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The Deal: Keep an eye out for Smithfield Shank or Butt Portion Smoked Hams. They are often priced significantly lower per pound than the spiral-sliced premium ones.
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Community Tip: Shoppers suggest buying the “Shank” portion if you want easier slicing, or the “Butt” portion if you want more meat for leftovers (like split pea soup).
4. Digital Coupon “Mystery Multipliers”
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The Trend: The Winn-Dixie app is currently loading “Weekend Multipliers” (like 5x points) on specific categories.
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What to Watch: Check your “Rewards” tab before you buy Gift Cards.
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Why: Many shoppers buy last-minute gift cards (Amazon, Lowe’s, Dining) for teachers or mail carriers. If you activate the offer first, you could earn $10-$20 worth of free groceries just for buying gifts you needed anyway.
5. The “Baking Panic” Price Locks
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The Trend: Last week was the peak for flour/sugar buying. This week? It’s Butter and Cream Cheese.
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The Deal: Look for the “Price Hold” or “Down Down” red hand signs on SE Grocers Butter and Cream Cheese bricks.
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Buzz Check: Social media users are reporting shortages of brand-name cream cheese (Philadelphia) in some regions, making the store-brand SE Grocers version a hot commodity this week.
6. Florida Strawberries (Winter Crop is Here!)
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The Trend: Believe it or not, fresh Florida strawberries are hitting shelves right now, offering a sweet break from heavy holiday food.
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The Deal: Look for “Fresh From Florida” labeling. Southeastern Grocers (Winn-Dixie’s parent co.) is heavily promoting the local winter crop.
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Why Buy: They make a perfect, light Christmas breakfast topper for pancakes or waffles.
7. Last-Minute “Stocking Stuffer” BOGOs
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The Trend: The “batteries included” nightmare.
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The Deal: Check the ad for BOGO (Buy One Get One) deals on Batteries (AA/AAA).
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Why: Nothing ruins Christmas morning faster than a toy that won’t turn on. Savvy shoppers are grabbing these BOGO deals to toss into stockings “just in case.”
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